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Become a Public Relations Specialist

Learners: 8

Instructor: Deirdre Breakenridge, Deirdre Breakenridge, Deirdre Breakenridge, Laura Bergells, Andrea Holland, Martin Waxman, MCM, APR, Drew Boyd, Brad Batesole, Lida Citroën and Shane Snow

Duration: 11.00

This course is perfect for anyone looking to become a public relations specialist. It covers the essential skills needed to be successful in the field, such as understanding the role of marketing in PR, mastering the art of storytelling, and learning foundational public relations skills. With this course, you will be able to shape public perception and communicate a company's brand effectively. Click now to become a public relations specialist!▼▲

Course Feature Course Overview Course Provider

Go to class

Course Feature

Cost:

Free Trial

Provider:

LinkedIn Learning

Certificate:

Paid Certification

Language:

English

Start Date:

On-Demand

Course Overview

❗The content presented here is sourced directly from LinkedIn Learning platform. For comprehensive course details, including enrollment information, simply click on the 'Go to class' link on our website.

Updated in [August 31st, 2023]

Skills and Knowledge:
Develop effective communication strategies.

Understand the importance of media relations.

Learn how to create and manage a crisis communications plan.

Gain an understanding of the legal and ethical considerations of PR.

Develop an understanding of the digital and social media landscape.

Learn how to measure the success of PR campaigns.

Professional Growth:
This course on becoming a Public Relations Specialist contributes to professional growth in several ways:
1. Developing foundational public relations skills: The course provides a comprehensive understanding of the principles and practices of public relations. By learning the fundamentals, professionals can enhance their knowledge and expertise in this field, enabling them to perform their job more effectively.
2. Understanding the role of marketing in PR: Public relations and marketing often go hand in hand. This course helps professionals understand how PR and marketing intersect and how they can work together to achieve organizational goals. This knowledge allows PR specialists to collaborate effectively with marketing teams and contribute to overall marketing strategies.
3. Mastering the art of storytelling: Storytelling is a crucial skill for PR specialists as it helps in crafting compelling narratives that resonate with the target audience. This course teaches professionals how to create engaging stories that effectively communicate a company's brand and message. By mastering this skill, PR specialists can create impactful campaigns and enhance their ability to shape public perception.
Overall, this course equips professionals with the necessary skills and knowledge to excel in the field of public relations. It enhances their ability to effectively communicate with the public, shape public perception, and contribute to the success of their organization.

Further Education:
This course titled "Become a Public Relations Specialist" is suitable for preparing for further education in the field of public relations. It covers foundational skills, the role of marketing in PR, and the art of storytelling, which are all essential aspects of public relations. By taking this course, individuals can gain the necessary knowledge and skills to pursue further education or a career in the field of public relations.